Hung Yen province participates in the First Spring Fair 2026

On the morning of February 2, the opening ceremony of the first Spring Fair 2026, themed “Connecting Prosperity - Welcoming a Glorious Spring,” was held at the Vietnam Exhibition Center (Hanoi). The event was organized by the Ministry of Industry and Trade in coordination with other ministries, sectors, and localities. The opening ceremony saw the participation of Prime Minister Pham Minh Chinh; Deputy Prime Minister Bui Thanh Son; leaders of ministries, central sectors, provinces and cities. Representing Hung Yen province was Mr. Le Quang Hoa, Member of the Provincial Party Committee’s Standing Board and Vice Chairman of the Provincial People's Committee.

Prime Minister Pham Minh Chinh and delegates perform the opening ceremony of the fair.

The fair takes place from February 2nd to 13th, with an exhibition area of ​​approximately 100,000 m² indoors and over 45,000 m² outdoors. The fair brings together more than 2,500 businesses with 3,000 standard booths, along with the areas for cultural activities, food, and experiences.

The fair is a large-scale trade and service event, contributing to stimulating consumer demand and developing the domestic market during the peak Tet holiday season; connecting production, distribution, and markets; expanding the domestic consumption system and supply chain; promoting Vietnamese products and brands; fostering cooperation, investment, and trade; and spreading national cultural values, creating an exciting and vibrant atmosphere during the traditional Tet holiday.

Prime Minister Pham Minh Chinh and delegates visit the booths at the fair.

Speaking at the opening ceremony, Prime Minister Pham Minh Chinh expressed his hope that the first Spring Fair in 2026 would be a promising "launching pad" to ignite the domestic consumer market, a new "impetus" to inspire enthusiastic labor, production, and business, and a strategic "lever" to create breakthrough development right from the beginning of 2026.

The Prime Minister requested the Ministry of Industry and Trade to ensure the best and the most prioritized conditions for the Fair's successful organization; ministries, agencies, units, and localities should proactively change their thinking from "displaying goods" to "promoting value"; and boost the application of digital technology in connecting supply and demand, promoting regional specialties and OCOP products… contributing to bringing Vietnamese brands closer to international friends.

Vice Chairman of the Provincial People's Committee Le Quang Hoa visits the province's booth.

Participating in the fair, Hung Yen province organized a 200-m2 booth themed "Hung Yen – Specialties of the Land and Sky, a Convergence of Excellence," showcasing and introducing clean agricultural products, regional specialties, OCOP products, Tet (Lunar New Year) cuisine, and such many typical products as: longan, lotus seeds, Ban soy sauce, Cay cakes, Diem Dien fish sauce, Quynh Coi rice crackers, handicrafts, etc. The exhibition space was designed with an open structure, harmoniously blending modernity and traditional cultural identity, creating a highlight and attracting a large number of visitors and buyers, contributing to promoting the image, brand, and product potential of Hung Yen at the beginning of spring.

Visitors learn about OCOP products at the Hung Yen province’s booth.

Source: baohungyen.vn

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